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Maitre'D Brand Identity
Led all aspects of the Maitre'D visual brand. From defining brand guidelines, marketing and campaign art direction and design, product demo experiences, packaging design, event graphics, and promotional collateral, the result was always a simple, approachable, and competitively-differentiated visual solution that consistently positioned the company as an industry leader in point of sale, back-office and corporate hospitality technology.
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Corporate identity guidelines
Logo animation
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2005 Edition arrival mailer
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2005 Edition interactive product demo tour
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2005 Edition Getting Started manual
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Advertising campaign
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Event signage
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Table service and Quick service promotional mailers
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Holiday card illustrations
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Website navigation illustrations
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Promotional merchandise