TechX 2019 Visual Identity
Second line is a tradition in brass band parades in New Orleans. It was the perfect visual metaphor for the brand identity of Autodesk's TechX 2019 Summit held in the city. Collaborated with a 3D artist to develop imagery that emulated multi-material instruments captured in a long exposure. The result was a dynamic identity that embodied the festive culture of the city and the visual flow of music, all while showcasing the precise, technical quality of the company's design tools.
3D hero imagery - Keith Chamberlain
3D stage backdrop - Dennis Martin